Off the back of a huge 2025 which saw Sam Fender sell out shows at London Stadium, 3 x St James’ Park - Newcastle, alongside a Mercury Music Prize nomination and the fastest selling British album of the year, People Watching Deluxe is released on 5th December. The deluxe includes 8 additional songs inclusive of Rein Me In (with Olivia Dean) and the new single Talk to You (featuring Elton John).